Football season is like the Christmas time for all the Football fans worldwide. For sports brands, this is the best season for marketing. Big brands promote their items; creating various custom promotional products such as; promotional football towels, giveaway shaker bottle, and many more! Adidas, a global brand that sells sports apparel, set up a custom in store display inside a shopping mall just in time for the football season.
The custom in store display boasts a huge football that bears a huge “Adidas” logo. It is secured on a platform with adequate illumination for it to be visible at night. Considering that the mall has high foot traffic, it’s hard to miss this towering in store display.
Obviously, this custom in store display is a good marketing strategy. It hits the right elements of a great in store display. Still, there are few points that we can improve on.
Overall, this campaign by Adidas effectively promotes the brand to the consumers. By simply placing an attention-grabbing football, it helps the brand reach its marketing goals.
Should you need to get insights from a promotional product expert, ODM has an experienced team that can assist you with your marketing needs. Inquire now!
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