Here is another interesting promotion from Russia. Douglas, a cosmetics chain store having outlets in more than 20 European and Asian countries, together with Lancaster, a cosmetics company specializing on skin sun protection, is currently offering an exclusive gift with purchase promotion at most of its outlets in Russia.

All you have to do is to purchase more than 3000 roubles worth of Lancaster products and you will be entitled to a free stylish beach bag branded with a Lancaster logo.

Lancaster beach bag – Russia GWP by Douglas

Since Russians try to make the most out of the few hot and sunny days, a set of sun protection cosmetics is a must for them. Throughout the summer, beach-goers will utilise the beach bag which will boost the brand awareness for Lancaster.

And now a couple of words in Russian concerning this promotional campaign.

Данная акция – хороший стимул продаж как для сети магазинов Douglas, так и для косметической компании Lancaster. В летнюю пору без солнцезащитной косметики не обойтись, ведь палящее солнце крайне вредно для кожи, особенно после долгой зимы. А милые дамы – целевая аудитория данной акции – несомненно захотят оставаться стильными даже на пляже, поэтому предлагаемая в качестве промо-подарка эксклюзивная сумка от Lancaster будет для них объектом желания номер один!

If you are interested in other cosmetics promotional campaigns, please visit these links: