Whenever ODM staff go on business trips, we also act as promo spotters on-the-go. Our last check into Hong Kong International Airport Duty Free left us a relatively mundane sight.

Many companies are still just offering trolley luggage or document bags with their brand logo debossed or embroidered.  These gifts increase the perceived value of the purchase but leave us uninspired.

Liquor Promotional Products

Johnny Walker Promo

Perfume Promotional Products

What can marketing managers do to improve their brands in this situation?

Check out some of the other interesting promotional gifts at duty free..