One of the most important marketing strategies for brands like Budweiser is to persist and ensure customer service. and build up new customer relationships. This can be done by offering a giveaway, which will make the client remember your brand in the future and thus remember the exclusivity of your brand, which will make them think why it is better to purchase your products rather than rivals.

In this promotion, Budweiser is providing promotional items like this beer flash. Flashes can be used at any time, so why not brand it in a special way so that your  clients remember you? Here we have an example of what Budweiser is offering:


Giveaway by Budweiser - Beer Flash

Giveaway by Budweiser – Beer Flash

How does this giveaway help Budweiser?

Budweiser is a pale lager produced by Anheuser-Busch InBev. It was introduced in 1876 and since then it has grown quickly to become one of the highest selling beers around the world. It has an incredible reputation background.

Providing free items as a giveaway to clients is a powerful business building strategy that can result in retaining our existing customers and make them purchase again due to the treatment they receive from the brand, as they feel important.

The word free should be considered an important aspect of marketing as it has a hypnotic effect on people. To add, it is a great idea to offer some giveaways at times as they are low cost and have a high perceived value to the person you are giving it to.

Some words for our Spanish followers:

Una vez más, buscando soluciones de marketing para nuestros clientes ofrecemos la introducción a lo que llamamos giveaway. Básicamente, cuando un cliente compra un producto nos dedicamos a ofrecerles algo a cambio pero gratis para que se lleve una buena imagen de la empresa. Éstos productos pueden ser muy baratos ya que la mayoría de las veces ofrecemos productos portables y muy simples que crean una gran impresión. En este caso, la marca de cerveza Budweiser, nos ofrece un producto promocional más: la USB de cerveza, donde algo tan pequeño es capaz de causar algo muy grande.