Here’s another gift with purchase promotion spotted at the recent Hong Kong Book Fair. For every 3 books purchased (including 1 Wally title), customers will receive a free ‘Where’s Wally?’ tote bag!
Where’s Wally or Where’s Waldo (Canada) is a popular series of children’s books, challenging the readers to find a character named Wally hidden away in the picture. The books have also inspired a TV show, comic strip and a series of video games.
This promotional gift is sure to entice fans of Wally. Even the bag strap is designed with Wally’s distinctive red and white striped shirt. Tote Bags are always a popular promotional item, especially ones including famous characters. Why not start spotting the ‘Wally’ bag at the book fair then?
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