Southern Comfort, the famous New Orleans based whiskey producer, is currently running this on-shelf promotion in New York Duty Free shops.   It provides its customer with a free bottle necker necklace for every purchase.

Simple and inexpensive, the necker may not impress everyone or even be used as a party necklace in the future. Its main features are its strong colors and instant evocation of flamboyant or dress up parties.  By dressing its bottle in such an over the top way, Southern Comfort effectively improves the visibility of its on-shelf point-of-sale, thus attracting more clients to its products.

Living example that you do not need to blow your entire 2011 marketing budget on elaborate promotional products to gain sales. Southern Comfort created and efficient yet simple promotional tool here.

We, at ODMasia, remain at your disposal in order to provide you with the best tools to effectively showcase your products and help you construct your promotional offering. Do not hesitate to contact us for any inquiry or information.