Milo and 7-Eleven are collaborating to come up with an exclusive promotion in Singapore. It runs from 10 October to 4 December 2012 at all 7-Eleven outlets. With the purchase of any 2 Milo products, you will be able to get a Milo GWP Figure for free!
There are four designs of Mr Milo. Every design will be released fortnightly. This attracts potential customers to purchase Milo products frequently in order to collect all the 4 designs. There are also only 450 pieces of each design. This makes the promotional item highly exclusive, thus increasing the perceived value of the item.
The figures represent different eras, namely the 1960s, 1980s, 2000s and 2020s. This shows that Milo is a long-standing brand for many years and Milo has confidence that they will be able to last years down the road. This will instil confidence in consumers that Milo is a strong brand. Milo has also branded its logo on each figure and this increases the brand awareness of Milo. It also boosts brand recall wherever the figure is placed.
Mascots are indeed an essential part of a company’s marketing strategy. They not only breathe life to your brand identity, but they also help in instilling your message to your target audience effectively.
So, if you think a mascot will help your brand become more recognizable, then contact ODM today. Our in-house designers at Mindsparkz will help you design a unique brand mascot for your company. When it comes to manufacturing plush toys, our team will ensure that the products are made according to the Specs Sheet. Because it involves a lot of testings and sampling, we encourage you to send us an email ahead of time.
What do you think of this promotional item? Feel free to check out below for more related Milo blog posts.
- Milo GWP: Commemorative Mug
- Milo In-Pack Promo: Fun Set
- Nestle Milo GWP Promo: Bendable Pencil & Eraser Set
- Nestle Milo Shopping Bag
- Nestle Milo GWP Shaker Bottle
Frequently Asked Questions:
What is a gift with purchase?
The gift-with-purchase is a sales tactic that's used to entice and convert buyers. Other promotions typically take away from the value of the product, like offering a discount or providing free shipping. The gift-with-purchase, though, is used to add value to the receipt.
What are the benefits of using promotional items?
Businesses need promotional items to help reach out to potential customers and clients - it's just a fact. This is a very low-cost marketing method to help draw in new customers. You can find affordable and effective items that will catch people's attention and help draw in potential customers over time.
What is the perfect gift for a GWP promotion?
It depends on your industry but always keep in mind to offer something useful for your consumers. A gift that will make your consumers happy and allows you to create with them a deep relationship