Nestle is having a gift with purchase promotion at 7-11 stores around Hong Kong.
For the 2 brands under Nestle, Kit Kat and Fruit Tips a deck of playing cards is given as a free gift on each purchase of HKD$15(USD$1.94) worth of products from either the 2 brands.
Overall, the design of the product is very similar to the actual merchandise with full colour print all around, on the box and cards itself.
Promotional playing cards like these maintain a presence in the hands of the customers due to its durability, at the same time delivering a strong message.  
Other than the usual printing of logo on the cards itself, a suggestion from ODM would be, printing the number value of all 52 cards with other different images, acting as a mini catalogue for the brands and the company. Â Could be made very mouthwatering thus encouraging repeat purchase.
On top of that, offering other customisable card games like our proprietary ‘Fetch’ game would be ideal as well.
