ABBA as one of ODM partners

Custom Merchandise For Entertainment Industry

Our collaboration with ABBA Voyage has resulted in a collection of stylish, nostalgic, and high-quality promotional products that celebrate the legendary band. Designed for fans, collectors, and music lovers, these items embody ABBA’s iconic style, musical legacy, and futuristic branding.

 A promotional collage showcasing ABBA Voyage merchandise

Key Products and Features With ABBA Voyage

1. Color-Changing ABBA Voyage Umbrella:

A magical and interactive umbrella that changes color when exposed to rain. The ABBA Voyage logo transforms into a vibrant, multi-colored design, making this a stylish and functional accessory for fans.

Features:

  • Color-changing technology – logo appears in full color when wet
  • Durable and windproof for all-weather use
  • Compact and lightweight for portability
  • Branded handle with ABBA Voyage detailing
ABBA Voyage umbrella with a black-to-color transformation when wet, including color-changing packaging

2. ABBA Frida Cape

Inspired by ABBA’s legendary stage outfits, this frida cape is a bold, artistic garment for fans, performers, and collectors.

Features:

  • Vibrant feather design in red and gold
  • Lightweight fabric for comfortable wear
  • Perfect for concerts, costumes, and events
  • Premium stitching and detailing for an authentic look
A red and gold peacock cape inspired by ABBA’s stage outfits

3. ABBA Voyage Backpack with Collectible Badges:

This black canvas backpack is a fashionable and functional piece that comes with exclusive button badges featuring famous ABBA song references like SOS and Lay All Your Love on Me.

Features:

  • Durable material with leather straps
  • Adjustable shoulder straps for comfort
  • Drawstring closure with buckle fastening
  • Includes custom ABBA Voyage badges
Black ABBA Voyage backpack with leather straps and custom badges

4. Rhinestone-Embellished ABBA Makeup Bag:

A luxurious evening accessory featuring the ABBA logo in rhinestones, perfect for a touch of sparkle at concerts or nights out.

Features:

  • Elegant dark green velvet fabric
  • Dazzling rhinestone ABBA logo
  • Silver chain strap for versatility
  • Compact yet spacious design
A luxurious green velvet makeup bag with the ABBA logo elegantly embellished in rhinestones

5.Custom  Velvet Coin purse with rhinestones:

Inspired by the iconic ABBA hit “Money, Money, Money”, this velvet coin purse is a fashionable and practical way to store small essentials.

Features:

  • Eye-catching velvet design with rhinestone lettering
  • ABBA-branded metallic zipper charm
  • Compact and lightweight for easy carrying
Scented Candle as Luxurious Branding for Relaxation Campaigns

How These Promotional Products Enhanced ABBA Voyage’s Brand Presence?

  • Maximized Brand Visibility

Each item ensures continuous exposure to the ABBA Voyage brand. Whether it’s a backpack, umbrella, or clutch, fans carry a piece of ABBA’s legacy in their everyday lives.

  • Deepened Emotional Connections

Merchandise like the Money, Money, Money Coin Purse and Frida Cape celebrate ABBA’s iconic music and stage presence, allowing fans to express their love for the band in a personal, stylish way.

  • Engaged Fans and Collectors

Unique designs, such as the color-changing umbrella and custom badge backpack, turn these items into exclusive collectibles, making them highly desirable and engaging for ABBA enthusiasts.

  • Elevated Brand Prestige

High-quality materials and sophisticated designs in products like the Rhinestone Clutch reflect ABBA’s timeless glamour, reinforcing the band’s premium image.

  • Memorable Event Presence

Distributed during fitness events, corporate wellness programs, and sports activations, the merchandise created tangible touchpoints with Danone’s audience, enhancing brand recall.

Why Choose ODM for Your Custom Merchandise?

  • Innovative and Custom Concepts: We specialize in creative, interactive, and high-quality promotional products, like the color-changing umbrella, making brands stand out
  • Premium Quality & Functionality: Our team ensures each item is well-crafted, durable, and stylish, combining practicality with brand impact
  • Tailored Branding for Maximum Engagement: From bold logos to interactive features, we design products that resonate with fans and enhance brand recall.
  • Strategic Consumer Connection: Our merchandise helps brands engage their audience, enhance visibility, and create immersive brand experiences.

Partner with ODM for Your Custom Merchandise

ODM specializes in designing and manufacturing fully customized promotional products tailored to your brand’s unique needs. Whether you’re looking for event giveaways, retail merchandise, or corporate gifts, we create high-quality, impactful items that enhance brand identity, engage your audience, and leave a lasting impression.

Contact Us Now!

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