The promotional candle light has grown in popularity over the past few years, with many candle brands such as Yankee Candle on the market, people have turned to buying candles to decorate their surroundings and bringing in that feeling of home.
Although candles make nice marketing ideas because of their branding potential, why not turn this product into something innovative with a LED functioning candle?
A LED promotional candle light can make the perfect addition for use outdoors and is less hazardous than using a standard wick lit candle. They can be designed to represent different styles of candle, take this one as an example, it is made to show the candle nearly burnt down with wax dripping down the sides giving off that rustic look.
Promo candles can be branded to show your brands logo and the LED lights can be customised to match your environment. For example, these LED lights are a golden colour representing a feeling warmth. What’s more promotional candle lights are nice when placed in numbers as they further emphasis their significance and your brand meaning higher brand exposure.
These candles also make great functional promotional items as they can be controlled via remote control to change the colours of the LED lighting. This would give you more freedom of choice, and will make the customer have a positive feeling about your brand that will lead them more likely to remain more loyal in the future.
This LED promotional product shows the warm glow of a real candle frame inside the wax making these LED candles very realistic products. These candles would also have a longer product lifeline than normal candles because they can be re-used and replaced with batteries.
These promotional candle lights are also safer for using around home and in busy environments since there is no fire hazard, meaning they are much safer to use around children and would make great ideas for night lights.
How will this LED promotional candle light idea help in increasing your brand awareness?
- Design. These LED candles can be custom made, be it a new candle, a half burned candle or a waxy one they will make the perfect gift for on pack promotions, and as gifts with purchases.
Furthermore, these candles can be branded, your logo can be placed on the surface of the candle meaning it will always be seen when the LED candle is being used. If used in larger quantities for events, they will provide excellent brand exposure.
- Increased perceived value. These LED candles are an innovative idea and customers are more likely to buy a product if they know they will receive a better free gift. Your brand image in the future will be associated with this promo gift and customers will retain this when re-purchasing.
Candles can make your living environment feel warmer and peaceful, so in your next promotional campaign why not include this LED candle? If you want to design your own or want to find out more information, feel free to contact us here at the ODM Group and quote product number ODM-1126 to a member of our sales team.
At ODM we design and manufacture numerous promotional products so for inspiration feel free to look at some of our other LED products for inspiration.