Airports are always good places to find new promotions. Either in Duty free area or in other shops it is always good to walk around and see how the big brands promote their products.
Promotional gifts certainly encourage impulse purchases and travellers have spare local currency when they finish their holidays.
Here is one gift with purchase our staff spotted during a recent trip into Korea – at Seoul Gimpo airport. (Appearing to target Japanese customers given the writing) This airport has only a very small duty free area -however it has a huge market for cosmetics, electronics and souvenirs in the lobby.
In one shop of this market, for the purchase of some cosmetic products you can get a very nice trolley bag. This promotional item is round shaped with vibrant red colours and white polka dots. It is a nice and useful GWP for women, a marketing/adverstising tool that can be also used to get strong brand awareness for product launches.
To boost your business, get your promotional products with logo or branding – Customize your gifts in order to tie in with your company image giving a high perceived value to your brand. Check also other trolley bag promotions for more ideas.
