Somersby recently held a Gift with Purchase promotion in NTUC Fairprice stores across Singapore. The apple cider brand is giving away a tall glass with every purchase of 4 bottles of their signature drink.
Somersby Apple Cider – Tall Glass
The tall glass is branded with Somersby’s logo, coupled with apple leaf decal. This is a smart method of tying your brand into the design of your promotional product. No doubt it would help with brand recognition in the long run!
ODM feels the brand has done a good job by making this a limited time offer – while stocks lasts. This encourages consumers to purchase more of the beverage during the promotion. Thus, driving sales for the particular period.
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