The Power of Brand Mascots: Benefits, Tips, and Examples
2025-02-26T18:05:34+08:00Brand mascots have become increasingly popular in the world of marketing and branding. These memorable characters personify a brand [...]
2
03, 2024
29
02, 2024
12 Effective Airport Marketing Examples To Improve Advertising Campaign
2025-03-27T12:16:03+08:00Airport marketing promotes brands, products, or services to influence airport travellers. It's effective as it provides passengers with constant [...]
11
11, 2021
5 Secrets to Store Window Display Ideas that Boost Foot Traffic!
2024-04-26T18:55:00+08:00When people are strolling on a busy street, there are undoubtedly a lot of ways to catch their attention [...]
7
10, 2020
Point of Purchase Retail Display: How Mascots Push M&M’s Sales
2023-05-23T14:34:11+08:00We sighted this cute Mars M&M's point of purchase retail display at a cinema shop in Russia. We spotted [...]
18
10, 2017
Mad Cow Outdoor POS Display – Only in Japan
2022-08-19T10:48:05+08:00Check out this outdoor POS Display we love from Japan.  This is one way to guarantee a long line of [...]
31
07, 2012
ACGHK 2012 – 牛仔 “Cowboy” Mascot
2022-08-19T10:42:36+08:00While walking around the HKCEC, our ODM staff also noticed another featured character of the 14th ACGHK 2012 exhibition... It's 牛仔, or [...]
31
07, 2012
ACGHK 2012 – Chibi Maruko-chan Mascot
2022-08-19T10:43:19+08:00Following a series of Chinese comics' mascots at the 14th ACGHK 2012, our ODM staff spotted another lovely mascot, Chibi Maruko-chan. [...]
30
07, 2012
ACGHK 2012 – Doreamon Inflatable Mascot
2022-08-19T10:43:39+08:00ODM staff spotted an interesting display at the Animation-Comic-Game Hong Kong (ACGHK). For those who didn't know, this advertising inflatable is [...]