Airport marketing promotes brands, products, or services to influence airport travellers. It's effective as it provides passengers with constant exposure [...]
Brand mascots have become increasingly popular in the world of marketing and branding. These memorable characters personify a brand [...]
When people are strolling on a busy street, there are undoubtedly a lot of ways to catch their attention [...]
We sighted this cute Mars M&M's point of purchase retail display at a cinema shop in Russia. We spotted [...]
Check out this outdoor POS Display we love from Japan.  This is one way to guarantee a long line of [...]
While walking around the HKCEC, our ODM staff also noticed another featured character of the 14th ACGHK 2012 exhibition... It's 牛仔, or [...]
Following a series of Chinese comics' mascots at the 14th ACGHK 2012, our ODM staff spotted another lovely mascot, Chibi Maruko-chan. [...]
ODM staff spotted an interesting display at the Animation-Comic-Game Hong Kong (ACGHK). For those who didn't know, this advertising inflatable is [...]
