Singapore is one of the busiest business cities in the world. A lot happens in a minute; everyone is always on the go. This means massive exposure for SoCash, an innovative company that recently jumped into the transit advertising train!
This is a good move because… where else can you get the biggest bulk of people? Obviously, it’s from the most used public transportation – Trains. On average, the MRT transports more than $2 million people a day. Therefore, transit advertising has helped SoCash in terms of visibility and and brand engagement.
First of all, there are a lot of types of train advertising. But, we’ll mainly focus on the best option used by SoCash. They hang their advertisements on handlebars, which is a incredibly a good move for the brand. The posters are exposed to millions of riders everyday from sunrise to sundown. It’s unbeatable!
We’ve also noticed that SoCash uses the simplest and most affordable material for their outdoor display. The brand uses laminated full-print cardboards to promote their brand. It is lightweight and durable. If you want to check out another fully coloured cardboard promo gift, click the link below.
Aside from using it on transit advertising, you can also hang these cardboard posters on walls, door knobs, cabinets similar to these door hangers:
If you would like to know more about how we can help with your transit advertising campaign, please contact our ODM team anytime. Our team is always ready to answer all your marketing and manufacturing queries.
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