- A free Vinturi Aerator Travel set when purchasing at least $2,800 $HKD of American wine.
- A free bottle of wine when purchasing at least $888 HKD of American wine.
Not only does this proposition offer an incentive for customer to buy more of the store’s products but it also allows the store to direct its promotions on a specific range of items. This type of promotion, for a certain countries wines or food are often co-sponsored by the countries Promotion Boards / Trade Departments.
This type of promo can also be useful if you are looking to move/liquidate old stocks which are not moving fast enough. This needs to be done with care not to cheapen the image of these products.
A great promotional offer overall, both in the type of products offered and in the way it is implemented.