Innocent drinks are smoothies, juices and other healthy stuff that is easy to grab on the way. This brand has recently launched a promotional campaign in Denmark. If you follow Innocent drinks on Facebook, you will learn a password (“Orangeeeee”) that will let you get one bottle of juice for free! To make their products more visible, Innocent drinks have designed special bottle caps that will draw customers’ attention:
Innocent Smothie Promotion
This is a pretty cool idea to increase brand awareness and brand recognition – people will remember the product and see that the products are easy to grab on the way and subscribe to Innocent Drinks official Facebook page to get the extras they offer for fans.
If you are interested in more brilliant ideas to market your type of business then you can have a look at…
- Promotional Idea – Champagne Bucket
- Nestlé Crunch Cereal, Multiple Giveaway
- Artlist Collection: The Dog Promotional Gifts by Metroplaza
- Promotional Gift Ideas – Straw Hats
A few words for our Danish readers:
Innocent drikke er smoothies, juice og andre sunde produkter som er lette at tage med på farten. Dette uddyber de ved at bruge live promotion ved metro-stationer. De har givet alle deres drikke huer på for at gøre det mere i øjenfaldende og uddeler gratis juice ved Metro stationer. Hvis man i forvejen er fan a Innocent på Facebook ved man a hvis man siger kodeordet “appelsiiiiiin” så får man to i stedet for en.
Dette er en super fed idé til at få folk til at huske produktet, blive fan på Facebook og finde ud af at det er en hurtig drik at snuppe med på vejen.
