The Danish Eco label are currently running a good cause promotion for young parents in Denmark.
They held an event “Baby without chemistry”, where they handed out goodie bags for all the participants. The event has been a success and its main aim was to make people aware of how small children are daily exposed to a number of endocrine-disrupting and allergenic substances.
This is a really good way of branding your company. The Danish Eco label are constantly designing new goodie bags to keep the customers interested.
Eco label Goodie Bag
If you are looking for more ideas on how to brand your products or business, look for more ideas at these posts:
- 30th Anniversary Promotion by Pocari Sweat, Towel and Bags
- Procter & Gamble Denmark Promotional Gift Campaign
- Nisa Promotion – Win a bike
- Heineken At CPH Fashion Week in Denmark
A few words for the Danes who follow:
Miljømærkning Danmark har lavet et event med goody bags til nybagte forældre. Erfaringerne fra første uddeling i København har været så positiv at de gentager successen. Tanken er, at det er ”en dynamisk pose”, hvor indholdet løbende ændrer sig i takt med at udbuddet af miljømærkede varer jo også bliver bredere.
Dette er en super effektiv måde at komme frem på markedet hvis man er forhandler af Øko-mærkede produkter. Arrangementet hedder ”Baby uden kemi”, hvor det giver rigtig god mening at uddele goody bags hvor produkterne vil blive set lidt som reklamegaver for at styrke valget om miljø mærkede produkter.
