ProDrone, an innovative up and coming technology company. On the forefront of technological new products, create portable and powerful drones. They have lubricated the gears of their business with promotional products. Take for example this innovative branded USB drive, which also doubles as a key chain. Its design is exceptional for a USB drive and it is inline with the almost core competencies of ProDrone.
Prodrone have used their promotional produce, including this innovative USB drive as giveaways at large tech events such as RISE Hong Kong. Using branded promotional goods like this is a sure way to promote ones brand. This Increases brand awareness in such a fast growing market like the drone market. Avoiding drowing in a saturated market can be hard, but with use of promotional products you can get your brand out there, well known, and sell.
Branded USB brings Brand Representation
Exceptional design in this branded USB compliments the Prodrone brand, increasing the perceived value of it. This better outlook on the company will give them a competitive edge over other drone companies. This is essential in a market like this, especially when used at a such as prestigious conference as a promotional giveaway.
Innovation, a defining feature of the tech industry, as it changes so often. For this reason their promotional produce should also represent the brand in an innovative way. Using this ProDrone branded USB as an example, it innovates via the key chain addition. This is a cut above most USB’s and represents the brand strongly with innovation in mind. This is affirmed by the “Powerful and Portable” nature of ProDrone, as this branded USB is also both powerful and portable.
Quality, another defining feature of a successful technology firm. ProDrone can reflect their quality drones with a great quality promotional product for use of giveaway. This branded USB does this, its a quality USB drive, again reflecting the quality of the brand.
The Benefits of Using Branded Produce in this Way
- Brand Awareness and Brand Activation – As aforementioned this is a great way to bring awareness to your brand. You too can use promotional products as giveaways at conferences and trade fairs to promote your business and market your brand effectively.
- Employee Satisfaction – Goods like this can be used as gifts to employees. Motivate your employees the Herzberg way beyond pay and you can gift them with branded goods. Strengthening the bond between brand and worker.
- Increased Perceived Value – Quality and innovation synergism in this form of branded USB certainly increases positive brand perception. Using promotional goods, branded an prided in a way that represents your brand can do this for your business too.
- Ultimately, Increased Sales – All of the benefits outlined trickle down through your business. Ultimately benefiting it via increased sales through employee satisfaction, brand awareness and brand perception.
If you find this useful, you will surely find our ODM blog useful, visit us and view other promotional goods. Here you will find a plethora of ways to operationalize your marketing efforts.