Fa, a body care brand, is having a promotional giveaway at all outlets of Podruzhka chain store in Russia. With every purchase of Fa products, customers will be entitled to a bath sponge for free!

Fa GWP Russia – Bath Sponge

Offering a practical promotional gift to its customers is a highly effective marketing strategy. Though it may seem insignificant, it actually has a considerable marketing effect on its customers. It acts as an incentive product and entices customers to purchase Fa‘s products as opposed to its competitor’s. For some of the customers, this free promotional bath sponge could be the deciding factor to purchase Fa‘s products.

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For our Russian followers, here is a translated description of this promotional offer:

Решающим фактором для покупки того или иного товара может стать и такой небольшой, но вместе с тем практичный подарок, как перчатка-мочалка! Именно ее получат совершенно бесплатно все покупатели средств по уходу за кожей Fa в сети магазинов “Подружка“. Также, потребителей к покупке стимулирует и то, что количество подарков ограничено.