What better promotion is there than to receive a complimentary marketing merchandise from your favourite brand? You do not have to wait anymore! Lacoste is offering a towel with every $65 purchase of their Eau de Lacoste fragrance on Macy’s. This gift will automatically be added at checkout with the required purchase and is limited to one gift per customer. So what are you waiting for? Make your online purchase today!
Lacoste is a French clothing company that was founded in 1933. The brand retails high-end clothing, footwear, perfume, leather goods, watches, eyewear, and most famously polo shirts. In recent years, Lacoste has introduced a home line of sheeting and towels.
Why offer marketing merchandises?
The reason is simple. Marketing merchandises have proven to be the most effective form of advertising. Every consumer loves promotional gifts as it makes their purchase more value for money. Brands that offer gifts tend to leave a deeper and long lasting impression in consumers’ minds. Customers would automatically choose a given brand that offers marketing merchandise over another. This is mainly due to the fact that the given brand cares and values its customers by putting in the additional effort to design a gift that is exclusive to some.
Lacoste has cleverly done this by branding its brand name and logo on the towel. This increases brand awareness as people that come across this towel would definitely know which brand it comes from. Some might even enquire another about the promotion to find out more. This would encourage them to purchase Lacoste’s products in order to receive this promo gift. Brand loyalty would also be fostered, encouraging repurchases in anticipation of future promotions. Over time, this would help to generate more revenue for the brand.
What are you waiting for? Do not hesitate to choose the perfect marketing merchandise that represents your brand today!