Liquorland recently advertised two Whiskey brands by a POS Display. A POS Display is always a great way to gain attention to the products you want to promote. Liquorland has used this way of promotion for promoting the Jack Daniels and Jim Beam Burbon.
Liquorland promotes Jack Daniel’s and Jim Beam through an unusual custom POS Display inside their stores. Its colors are matching not only with the brand of this retailer, but also to the color of the walls. The wooden look of the signs makes this promotional item looks very exclusive and gives it the attention it deserves.
But not only the design is important, also the place where the in-store display stands is very important. In this case its at one of the main aisles and is as broad as the pillar behind it. Which means that the costumers in Liquorland will pass this by in the store but also will not get annoyed by always having to walk around this.
Why should you think about promoting your brand with an POS Displays?
- Attracts Costumers. This POS Display will gain a lot of attention by current costumers of Jack Daniel’s and Jim Beam and will also attract potential costumers to buy these products, so Liquorland will make a higher revenue.
- Brand awareness. Not only the brands of Jim Beam and Jack Daniel’s will get a lot of brand awareness, also Liquorland will profit of this POS Display.
At ODM we have significant experience in product design, sourcing and manufacturing. We can help you withyour marketing budgets effectively. Be sure to contact us if you are interested in finding out more information about effective Wine promotions.