After the huge success of the movie Ted in the theaters, they started to offer the movie as DVD and Blue Ray. To promote the Blue Ray in store, they have offered a free branded Ted shirt with every Blue Ray as on pack gift in the United Kingdom.
What are the benefits of this campaign?
This marketing campaign will have several benefits. Firstly the sales will increase because of the “Thunder Buddies” t-shirt. The second big benefit is the on pack gift itself. The costumer whom purchases a Blue Ray of the Ted movie will probably wear this t-shirt, which will have a direct impact to brand awareness and movie recognition. Alongside this, it is a great way to promote the new movie Ted 2.
Why offer a branded on pack gift?
An on pack gift like t-shirts are fantastic to enhance costumer retention and brand recognition. By improving these two marketing targets, your sales will naturally increase too.
Promotional products are great to use in your marketing campaign. With your logo, your products or your company’s anniversary artwork printed on the cover, they can easily help you to reach marketing targets.
Curious, how promotional items can help you to raise sales and and increase brand awareness? Feel free to contact us at the ODM Group to learn more about how promotional products can help you with your business.
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