We could easily imagine all sorts of consumer goods brands using this kind of thing for a promotional gift on purchase campaign. Indeed, being a collection of 24 unique figurines would incite customers to repurchase the brand’s products so as to own the complete collection.
What’s more this promo item has many other advantages:
- figurines were of high quality: this makes them a valued gift by customers
- they could be co-branded with company or sponsor logo
- high brand visibility when on display
- low production costs if made in polyresin
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