Recently, our ODM staff spotted this purchase with purchase promotion at a Quiksilver outlet at Causeway Bay, Hong Kong. From now till 30/04/2012, customers who use the Hang Seng credit card to pay for their shopping goods in any Quicksilver/Roxy outlet will be entitled to purchase a promotional umbrella for just 35 HKD!
This promotional merchandise is co-branded by 3 companies. By utilising the names of 3 brands, it further enhances the brand awareness of all parties. The umbrellas are specially designed and acts as an incentive product to encourage customers to use their Hang Seng credit card to pay for purchases. This would drive sales and increase usage for the credit card.
By extending this promotion to only Hang Seng credit card holders, it retains exclusivity and boosts the perceived value of this promotional item. The branding on the umbrella offers free advertising and combined with its functionality, would ultimately maximise marketing efforts.
Feel free to contact ODM here if you’re interested in customising your own promotional item for you next marketing campaign. Our team of trained staff will assist you and tailor a promotional gift just for you.
Browse through these blogs for more product inspriation:
- Promotional Gift Ideas – 3-in-1 USB Pen with Laser Pointer
- Corporate/Business Gift Idea – The PocketStand
- Promotional Gift Idea – Fingerprint Protection USB Key
- Promotional Idea – Sticky rubber holder
- Promotional Product Idea – Chocolate Laptop Case