Mobile phone maker Sony Ericsson recently announced the launch of a new device aimed at the Chinese market.  The Sony Ericsson A8i includes support for China Mobile’s TD-SCDMA network.

One of our buying office staff in China was invited to the promotional launch organized in the Xujiahui area of Shanghai – an area full of different shops & markets for electronics.

A “Sony Ericsson passport” of 10 pages was given to to each attendant of the game/event. The purpose of the game was to make sure visitors use and discover the new device. The organizers asked people to make 10 actions to test different functions and characteristics of the mobile phone. Each step passed, a page of the passport was stamped and once the document was completed.  A metallic card case was the promotional gift given to successful Sony Ericsson passport owners. Each passport had a number and at the end of the day a lucky draw enabled several participants to win the Sony Ericsson A8i.

The elegant promotional product is branded Keeping Sony Ericsson close to potential customers long term.  This elegant accessory communicates a high level of professionalism and can be used as holiday gifts, recognition awards, giveaways or as incentives to result in a successful marketing. (See previous blog on on-packs for credit cards in Shanghai)

Many styles and options of card cases/card holders featured in this extensive category. Our sourcing office in China can submit you several attractive solutions for all your needs such as leather card holder, chrome finished card case, or even card case that features some additional tools such as a photo frame, a calculator, a lanyard or a pen.

For new ideas of promotional product/Gift with purchase please check our website ODMAsia.