ODMasia is launching a S. Africa board game to tie in with the soccer world cup in 2010. This innovative soccer board game should be a great hit as the world cup approaches. We are intending to market through 2 channels.
- Retailers in S. Africa targeting tourists for the world cup in 2010.
- World cup sponsors who wish to co-brand and offer as a promotional product for the soccer world cup.
We will launch the full version of the soccer board game at the Hong Kong gifts show on 27th April.