Foglers, a coffee producer, is currently providing buyers of its custom roast package with a free on-pack promotional gift. Included in the blister packaging is a coffee spoon on which the Folgers brand is silk screen printed across the handle.

Simple yet efficient, chances are this promotional spoon will be repeatedly used overtime for measuring different powders at home,  thus increasing Folgers’ visibility and goodwill overall.

Living proof that promotional exercises do not have to be onerous to be successful – Folgers keeps it simple and handy earning itself a well deserved publicity.

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