Lea & Perrins is offering yet another on pack promo at Hong Kong’s “ParknShop” supermarket. Lea & Perrins has been featured on our blog for their constant ever-changing marketing efforts. Not many companies in that industry make much of an effort to offer promotional product to their clients. This allows you to really stand out against your competitors. By offering a simple product like this cup lid, it helps to retain consumers to be repeat purchasers.
This marketing gift can be offered in multiple colours to cater to your corporate colours or your brand image. The great thing about this promo gift is that it would be able to be customized to have your personal design on it. This way it makes it stand out on the shelf.
Boost sales with this on pack promo!
On pack promo efforts have certainly been effective in generating sales for Lea & Perrins. Check out their other blogs below to get inspiration for your own marketing campaign.
- GWP Promotion Measuring Spoon Set by Lea & Perrins
- On Pack Promotion Cleaning Cloth by Lea & Perrins
- On Pack GWP by Lea & Perrins
Having a wide space on the top allows your brand to be made extremely visible on this gift with subscription. By doing so, this will increase your brand awareness and definitely boost sales for your company. This on pack promo is a product that we all use on a daily basis, especially those who drinks coffee every morning. It acts as a constant reminder everyday as we have our morning coffee and eventually it would make us consider your brand and cause us to be repeat purchasers.
Customising the tip of the cup lid to be your company mascot would bring brand awareness to a greater height! Whenever consumers hold the tip of the lid to lift it up, they would be in contact with these mascot figurines. This would allow brand recall and eventually loyalty to your brand.
This on pack promo could also be made of recyclable materials in order to help your company’s corporate social responsibility. With your company being involved in the preservation of the earth, more consumers that are concerned about the green movement would be highly receptive to your company as well.