Branded Gift with Subscription to Boost Sales by Starbucks

Freebie-O-Holic is giving away coupons to customers who start subscriptions with Starbucks to receive a free Bodum Coffee Presser. Starbucks has given out Flash Drive, Dragon Tumbler, CNY Gifts, and more gifts to boost their sales. This time, Starbucks has come up with this branded gift with subscription to attract more consumers to start subscriptions to them. Hurry and get your coffee presser before the supplies run out of stock!

Branded Gift with Subscription to Boost Sales by Starbucks

Branded Gift with Subscription to Boost Sales by Starbucks

 

Starbucks is an American global coffee company and coffeehouse chain, well known all over the world. It is the largest coffeehouse company in the world, expanding rapidly with over 20,891 stores in 62 countries. Starbucks serve beverages, whole-bean coffee, snacks, product items, etc. Subscriptions for Starbucks Coffee include delivery of beverages and/or pastries straight to your door.

 

How Can a Gift With Subscription Boost Sales?

Giving out branded gifts to consumers for their subscription would attract them to start their subscription with your company. Starbucks has made use of this marketing strategy to increase the number of its subscriptions.

People would be more encouraged to start their subscription with Starbucks, especially when a branded gift, Bodum Coffee Presser, is given out to them. They would have a higher perceived value for a promotional gift that is branded than one that is not.

Therefore, this would help generate more sales for Starbucks since they would be able to lock their customers in till the end of their subscription. Starbucks may even be able to build a long-lasting relationship with its subscribers if they are happy with the service. In the long run, it would affect Starbucks positively.

 

What is the Importance of Branding Promotional Gifts? 

Adding your company logo to the promotional gift could help boost sales in the future by creating brand awareness. Users of the coffee presser would be reminded of your company brand name whenever they brew coffee. Guests who visit their homes may even be able to notice the logo as well. This act as a free advertisement for your company unknowingly.

 

More from Starbucks:

How does Starbucks continuously delight its customer base in any part of the world? Take a look at this custom retail display plus an in-store GWP campaign from the coffee chain our team spotted in Brazil!

 

Pairing gift card marketing with branded merchandise, Starbucks has made its membership program more enticing to customers. What are the secrets that made this campaign work?

 

Starbucks consistently creates captivating in-store displays, such as this inventive cardboard point-of-sale display that showcases an actual product from its branded merchandise line.

 

Learn how Starbucks implemented an innovative in-store retail marketing strategy by using a quick response code to direct customers to their website. You will love the branded merchandise that the coffee chain brand offered in this in-store campaign too!

 

This eye-catching Starbucks merchandise collection welcomed us as we visited a branch in Zhuhai. How effective is this in-store promotion in making customers want to spend more?

 

More Inspiring Case Studies:

2023-04-05T11:01:47+08:00

Share This Story, Choose Your Platform!

Go to Top