The food and beverage packaging industry is a competitive and rapidly growing market that caters to the changing needs of consumers and is shaped by market trends. What are the roles of food and beverage packaging manufacturers in helping your brand succeed? Let’s talk about that and meet some of them in this blog!
Our team recently attended the Vietfood and Beverage 2022, an international Food and Beverage trade fair held in Ho Chi Minh, Vietnam. It takes place simultaneously with ProPack Vietnam. Therefore, the event showcases the whole food and beverage industry, from raw materials and additives to production and packaging for visitors under one roof.
A trade fair is a significant event that brings together the people and companies working in a particular industry or sector. Each one is different from the next and has a unique purpose. Some are aimed at businesses, while others are open to consumers.
If you are planning to attend a trade fair, here are some valuable tips for making your visit a success:
The Role of F&B Packaging Manufacturers
Manufacturers are a vital part of the supply chain. They help ensure that products are made efficiently and that they meet the needs of customers. They are also responsible for maintaining a quality control system which monitors quality throughout the entire production process.
Packaging manufacturers for the food and beverage industry address the following as the cornerstone of their business:
| Product Safety |
|---|
| The primary goal of packaging is to provide a barrier between the product and its environment.
Food and beverage manufacturers ensure that the packaging material and structure can maintain the products’ safety by protecting them from contamination and unwanted substances, which can happen at any point in the supply chain process. |
| Product Quality |
|---|
| Proper product packaging preserves the quality of the product and ensures that it remains fresh for as long as possible. While enhancing consumers’ perception of freshness, it also increases trust and loyalty to the brand.
Food and beverage manufacturers are experts in selecting suitable packaging materials and packaging technologies to deliver expected product quality despite the time-sensitive supply chain. |
| Product Protection |
|---|
| Food and beverage packaging form an integral part of the food supply chain. It protects the product from damage, deterioration and contamination during transport, storage and processing.
Packaging manufacturers always seek innovative packaging solutions to preserve the condition of food and beverage products as they’re transported from facility to consumer. |
| Branding |
|---|
| The packaging of your product is the face of your business in the competitive retail setting. It’s the first thing people see and plays an important role in building brand identity.
Brands that have strong packaging design by reflecting their corporate image, brand identity and product attributes have a competitive advantage over those that don’t. |
Meeting Food and Beverage Packaging Manufacturers at the Trade Fair
Trade fairs are one of the most critical events for manufacturers and companies. The exhibition halls of trade fairs allow exhibitors to establish credibility with other businesses and prospective clients by providing them with valuable information about their products and services.
Let us take you around and show you the variety of product ranges we saw at the trade fair:
What Do We Love About Trade Fairs?
A trade fair provides an excellent opportunity to build relationships with new contacts, learn about new products and services, and discover what other businesses are doing. It provides a platform for companies to showcase their products, services and solutions to potential customers. It helps businesses to develop their capabilities and grow sales opportunities.
Trade fairs are held in many countries worldwide and attract visitors from all over the world. As a result, this event also helps promote a country’s image and attract tourists.
Take a look at more images we captured around the exhibition:
Aside from trade fairs, we also love conducting factory visits to our manufacturers. Here are the top reasons why:
1. To see the production process at a factory – factory visits allow us to understand how the products are made.
2. It helps to know whether the product is made according to the specifications and quality standards of the company.
3. It allows direct communication regarding the quality of products and their production processes.
4. It builds trust and reliable relationships – showing appreciation to our manufacturers who support us with fresh perspectives and top-quality partnerships.
Read about our latest factory visits in Vietnam:
Factory Visit: How A Plastic Mould Manufacturer Produces Great Products?
Behind successful promotional products is a manufacturer that looks after every step of the production process. Our team at […]
Factory Visit: Manufacturing Products from Coffee Bean Material
Coffee is a brewed drink from roasted coffee beans that almost everyone enjoys, whether hot or cold. The affordability […]
Aside from the promotional product packaging, it’s not a secret that promotional gifts are an excellent way to promote your brand. The key is finding the correct item that resonates with your audience.
If you’re looking for some inspiration, you might love to check out our previous works with renowned brands in the industry.
Why Vietnam?
Vietnam is an emerging market with high growth potential and one of the world’s fastest-growing economies. In addition to its economic growth potential, Vietnam offers a highly skilled workforce that can be easily trained or adapt to your production line and advanced production technology.
With an increasing demand for high-quality products and services, Vietnam is poised to become an important manufacturing hub for international companies.
Would you love to know more about Vietnamese manufacturers?
Our team in HồChí Minh, Vietnam, can assist you!
By choosing us as your procurement partner, you can enjoy the following advantages:
We work very closely with our very own in-house design team in Vietnam, Mindsparkz – to produce quality and innovative product ideas and designs. You might love to check out its Design Retainer Program:
Read More About Vietnam:
Understanding Manufacturing Companies in Vietnam – 4 Key Lessons
The ODM team has recently visited one of the manufacturing companies in Vietnam to find out more about their capabilities […]
3 Reasons Why Sourcing in Vietnam is the Way to Go!
With the cost of wages in China tripling over the past decade, alongside the increase in taxes, energy prices and […]
Manufacturing Masks in Vietnam: Sourcing for COVID19 Supplies
Having an office in Ho Chi Minh City, Vietnam means that we have better access to Vietnamese suppliers. In recent […]
Moving Production To Vietnam: Everything You Need to Know
China is undeniably considered one of the countries with the highest industrial output and is the largest manufacturer in the […]
Vietnam Trade Shows for Sourcing Merchandise
In October, ODM visited the largest plastic trade show in Vietnam for sourcing merchandise, Vietnam Plas! Vietnam Plas […]
