Christmas day may have already passed but it is never too early to start thinking about next year’s promotional gift trends. One gift on purchase promotion I particularly appreciated this year was marketed by Kinder.
The famous children’s chocolate brand chose to make Kinder Christmas stockings for their promotional item. They were both branded with their logo and prettily customized. This is the kind of gift your customers will never throw away as long as their children admire Father Christmas! Christmas will forever be associated with the chocolate brand for many. The stockings make therefore a great advertising agent for the brand.
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