HSBC has introduced a new financial scheme for businesses, the “Easy Export Finance” promotion. From 14 June to 15 September, successful applicants for the scheme will enjoy a couple of attractive incentives.

Present the first Export DC Bill Negotiation by 31 December to HSBC (within the promotional period) and receive a gold-plated HSBC lion desktop promo – a gift of high perceived value.

Although the statue serves as decoration, it is also a great promotional gift as lions hold a strong symbolic meaning as gifts for Chinese and of course for HSBC.  Reproduce similar aesthetic figurines and statues with ODM to promote other services and using different themes.

Export financing allows companies in Asia to offer longer payment terms to trusted and credit worthy clients.  However, the overall cost of financing needs to be factored into the pricing of products and can lead to substantial increases in overall cost.

See also our article on Incoterms for freight and our Incoterm puzzle to understand more on trading business.