In-Store-GWP in Singapore- Johnnie Walker Strong Marketing

Johnnie Walker is offered a F1 free umbrella with every purchase of 2 bottles of Johnnie Walker Black Label. The F1 stands for Formula One and is a sponsorship with race car drivers that makes more than just umbrellas. Learn all about this In-Store-GWP!

Isn’t it nice to know that there is a promotional gift with a purchase! Spotted in a Singapore Duty Free store is Johnnie Walker whiskey. Furthermore, it is an advantage that the whiskey is sold in a duty free shop because it allows people to shop around before their flight; most people are waiting around for more than half an hour and they would most likely buy the item if it catches their attention.

In-Store-GWP in Singapore- Johnnie Walker Strong Marketing

Why is In-Store-GWP F1 Free Umbrella a promotional advantage?

Promotional gifts are a cost-effective and dependable way to give your company an advantage in the business world. Here are a few reasons why the umbrella promotion is a suitable campaign tactic.

Brand awareness– As the company, it is great to see customers using an umbrella because it can be a conversation starter and it can also allow customers try a brand they are not too familiar with. The logo and the name of the umbrella are on all sides of the umbrella. People in the streets will not have a hard time noticing the product. The white lettering against a dark background allows customers to be able to see it in the distance.

Generate leads– Promotional products can help provoke curiosity and interest in your company. Customers are more receptive to a business that gives them a free gift. These gifts might even be used as an incentive to go further with your company.

Maintain Customer Loyalty– When you give customers gifts, they’re more likely to reorder faster and often. It’s a great way to remind them that their patronage is important to you.

In-Store-GWP in Singapore- Johnnie Walker Strong Marketing

The GWP umbrella is the best way to stay ahead of competition. As different companies introduce more and more alcohol; such as: Jack Daniels, Jim Beam and Mortlach; customer’s loyalties can be dissuaded to these companies. In addition, the free umbrella solidifies the customer’s chances to want to try the product. Lastly, if you want more information about more promotional campaigns or about Johnnie Walkers, you can contact us for more inquiries.