Coca Cola’s Christmas Merchandising display in a shopping store in the Philippines caught our attention. The aisle display is decked in red and white and is in the shape of a Christmas tree. We certainly like the concept as it suits the occasion and is really attention-grabbing.
Marketing drinks can be challenging. With so many similar products in the market, customers have so many choices now more than ever. As a business owner, you do not want your products to just blend in or fade in the background. You want them to stand out. This is why effective merchandising displays are so important. And Coca Cola did just that!
If you are thinking of customizing your merchandise display, do consider using other marketing tools to augment your promotions. One of the best ways to reinforce your message is through marketing LED displays, freebies such as promotional printed T-shirts and custom drinking cups. There are so many custom promotional merchandise to include in your marketing mix, but to make your brand campaign more impactful, make sure to incorporate products that are practical. This way, you can be sure that customers will use your marketing gifts every day, gaining you daily brand exposure.
To ensure that your promotional campaign will be a success, find a reliable POS display manufacturer. Luckily, at ODM, we can help you with sourcing high quality POS display units, promotional products, and business giveaways at a very affordable price. We work closely with China factories and designers to ensure that your merchandise is tailored to your business. So get in touch with the ODM team today!
Find out how this bespoke Coca Cola POP display inside a 7-11 store in Hong Kong is pulling in curious customers to their store. Click the link to read more.
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In-store displays are unique presentations in a store to attract shoppers to a certain product.
POS displays are very effective for fast-moving consumer goods. It is a great promotion strategy to attract customers to a certain product. It is a cost-effective way to increase brand awareness and visibility and to push for more promotions.
Your POS display should be well-designed, creative, colourful and eye-catching. You can also involve a theme to make it more interesting. This is so that you will be able to capture shoppers' attention.
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