Promotional iphone case

Hong Kong Records is hosting the following promotion for upcoming game Mordern Warfare 3; simply preorder the game at any store outlet and get a free iPhone 4 case while stocks last or until official game realease date of 8th November 2011

As a promotional product, the case gives a high perceived value.   The limited promotion means fans of the franchise are tempted to get the limited edition cases. This ultimately helps HK records increase confirmed projected sales of the game.

In terms of marketing, the case features the box art of Modern Warfare 2, helping advertise the game as it is used outdoors.

For other interesting blogs, check out: