If you love oddities then Japan is the country for you. In fact, in terms of bizarre gadgets and innovative products, it’s the leader. They manage to put a twist on anything, even the simple umbrella, which often has the same design and the same structure.

The innovative product 'Unbrella'

The innovative product ‘Unbrella’

The innovative product – Upside Down Umbrella

The ‘unbrella’, the simplified name of the Upside Down Umbrella, is trying to bring a touch of novelty in the field by turning things upside down.
The original concept belongs to the designer Hiroshi Kajimoto, I don’t think many will know him, but it’s always good to emphasize the ownership of certain ideas.
In its extravagance and originality, the ‘unbrella’ is uniquely innovative, while the elements that compose it and their style are identical to the classical models. The main difference is that the frame is mounted on the other hand, this means that the frame is on the outside and the umbrella opens in reverse.

Innovative product that makes your life easier

An innovative product that makes your life easier

An innovative product that makes your life easier

This is undoubtedly a unique and peculiar characteristic but it isn’t just purely aesthetic, surprisingly the upside down mechanism has some other advantages. When you close an umbrella normally you risk drops falling on your sleeves; it’s not a huge issue but if you don’t wear a waterproof jacket it can be annoying. With this innovative product all the water ends up in the middle and not a drop will fall out, then when you turn the umbrella upside down you can squeeze out the water before going inside.
The second advantage can be seen when it’s closed. Instead of having a single point the ‘umbrella’ has multiple points and is self-standing, removing the need for an umbrella stand.

The innovative product 'Unbrella'

The innovative product ‘Unbrella’

Why offer an innovative product?

Offering innovative products is definitely a way to surprise and leave your customers speechless. Attracting consumers will give you a competitive advantage and allow you to stand out from the crowd. This is crucial, especially in a saturated market. Furthermore, an innovative product is much more likely to be remembered than standard and common objects. Fun and interesting products will be able to generate buzz and increasing brand awareness as well as brand visibility. Innovation means looking ahead, trying to anticipate the needs of your customers and as a result keep a client a faithful customer towards your brand.

The innovative product 'Unbrella'

The innovative product ‘Unbrella’

 

How can ODM help?

Keen on creating your very own custom innovative promotional product as such? What are you waiting for, contact ODM and discover ample ways to surprise your customers and boost sales. With an eye-catching product, your brand visibility and brand awareness are bound to skyrocket – we can do that for you. Our product designers will be able to provide you with multiple unique and interesting products that will cater to your needs. The specialists here is capable of assisting you throughout every process to ensure a pleasant experience. Contact us now!

The innovative product 'Unbrella'

The innovative product ‘Unbrella’

 

Related Blogs:

Umbrellas are a great promotional item because it is a daily necessity. Higher usage would mean a higher brand recall. Furthermore, they are also a mobile advertisement for your brand. However, how do we make them fun and interesting so that it will catch the attention of consumers and gain a competitive edge? Check out this blog to find out more:

 

Doesn’t the packaging of this lovely umbrella just catch your attention and creates interest? This is exactly why we love this capsule umbrella. This is the perfect healthcare promotional product for your customers – it has a great outlook, compact and portable. What more can you ask for in an umbrella? Check this out!

 

Everyone has been in a situation where it is raining and you find yourself getting lost in the dark. Well, this is the perfect umbrella for you! It has a torch handle that will be able to illuminate your client’s road just by pushing a button. Check out this blog to find out more about this innovative and unique promotional product:

 

It is always a plus if you have an umbrella stand outside your store for customers to place their dripping wet umbrellas before entering indoors. It is annoying for consumers to have to carry their wet umbrellas around while shopping/drinking. This is the perfect promotional product you can place outside your mall or store to better cater to consumer needs. Check it out!

 

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What is an inverted umbrella?

This is an umbrella upside down. It is way more practical and will protect you from getting wet and from violent wind. The main difference with a classic umbrella is that the frame is mounted on the other hand, this means that the frame is on the outside and the umbrella opens in reverse.

What are the advantages of an inverted umbrella?

When you close an umbrella normally you risk drops falling on your sleeves; it’s not a huge issue but if you don’t wear a waterproof jacket it can be annoying. With this innovative product all the water ends up in the middle and not a drop will fall out, then when you turn the umbrella upside down you can squeeze out the water before going inside. The second advantage can be seen when it’s closed. Instead of having a single point the ‘umbrella’ has multiple points and is self-standing, removing the need for an umbrella stand.

Why should I offer this innovative product?

Offering innovative products is definitely a way to surprise and leave your customers speechless. Attracting consumers will give you a competitive advantage and allow you to stand out from the crowd. This is crucial, especially in a saturated market. Furthermore, an innovative product is much more likely to be remembered than standard and common objects. Fun and interesting products will be able to generate buzz and increasing brand awareness as well as brand visibility. Innovation means looking ahead, trying to anticipate the needs of your customers and as a result keep a client a faithful customer towards your brand.