Watson’s is giving away a cosmetic pouch with the minimum purchase of $88. The cosmetic pouch may be used to store cosmetic accessories and carry them around conveniently. Read more to find out how the cosmetic pouch may be used as an effective gift with purchase…
Watson’s is part of the Health and Beauty retail and consumer division of the Hong Kong-based A.S. Watson Group, which in turn is part of the world wide conglomerate Hutchison Whampoa Ltd. The Company operates over 2,200 stores in Asia and Europe, and has for the second year running been voted the No. 1 in retail – Pharmacy and Drugstore category of Asia’s top 1,000 brands. Today, A.S. Watson has retail and manufacturing operations in 37 markets worldwide, and employs over 98,000 staff. Its retail network of over 7,700 stores spans health & beauty chains, perfumeries & cosmetics, grocery, consumer electronics, wine, and duty-free.
How may the cosmetic pouch be used as an effective gift with purchase?
The cosmetic pouch can be used to store and organise cosmetic accessories in it. It comes in a floral pattern which targets the female market segment. The cosmetic pouch comes with different compartments so that the user may organise her cosmetics easily. It may also be used to store other accessories which the user may take along anywhere.
The cosmetic pouch may be branded with Watson’s logo to increase brand awareness. This will allow more people to know about the Watson’s brand. The logo will also boost brand recall. This will facilitate free advertising and increase repeat purchases. It will enforce brand loyalty and remind customers about the brand. The pouch will also attract new customers to spend at Watson’s instead of its close competitors such as Mannings (Guardian’s). This promotional product will definitely differentiate Watson’s from the rest. What do you think of this gift with purchase?