They play on their French heritage by modelling their bottle on the world-famous Eiffel Tour, and use both transparent and gold promotional casing.
How using customized drinks bottles can help boost your brand:
- Further your brands mantra. Customized drinks bottles can be a superb tool to promote and increase brand awareness. Rastignac are a premium French brand so it’s important for them to shout about it. This is a great method to do so with the use of customized drinks bottles.
- Inspire conversation. This is a great way to get people to talk about your brand and increase word-of-mouth. Bottle shapes can be very mundane. Spicing it up and thinking innovatively can significantly help getting your brand talked about in a positive way.
- Stimulate sales. This can be a great way to increase sales due to it adding a considerable amount of value to the initial product offering. Rastignacs use of the gold tower is a great example of this.
- Increase Brand reputation. The liquor market is an extremely saturated one. Therefore, it is crucial for drinks companies to diversify their product offering to try to get their brand to stand out.
We have significant experience in product design, product sourcing and product manufacturing. At ODM we can help you utilise your 2016 marketing budget . Contact us to find out how we can help. If your interested in gift with purchase, or a POS display we have comprehensive and ever-expanding portals dedicated to this on our website.
Here are a few other promotional product case studies: