Hennessy claim to be and are considered by many as the worlds finest producers of cognac. Here is a great example of one of their recent drinks promo campaigns, including a rubber flask with selected bottle types, and on show at Heathrows various Duty Free stores.
Why Hennessys drinks promo ticks the boxes?
- Including a free gift with purchase is a great tool to stimulate sales and gain attention of potential and current consumers. In this case Hennessy offer a super high quality innovative promotional product that not only looks great on the eye but also holds practical use.
- This is a great example of how to create a product that truly sticks out on the shelves. The use of vibrant colours and high quality imprinting of the brand themes will significantly contribute to an increase of brand recognition and assist with word of mouth encouragement.
- Organised and effective in store display. ISD’s play a massive role in an overall success of a product, and indeed brand, in any type of retail setting. When opting for a POS display in this case it is even more essential component in fabricating a strong drinks promo.
How using a drinks promo campaign can help accelerate your business:
- Stimulate Sales. Every business looks for ways to give an additional boost to sales; and this is certainly one of them. Especially when offering a free gift with purchase, it can only help offer further incentive to buy the products on offer- everyone likes FREE stuff!
- Brand Awareness. Drinks Promotions when partnered with effective in store displays such as this, really help getting the brand out there and noticed. Brand recognition is essential for any brand, as much as Hennessy is a household name there is a never a point to stop trying ways to get your brand out there.
- Give back! A happy customer, is a happy business right? Offering products that a potential customer will actually enjoy, and find use of is how to make an effective promotion- this in turn will help build success and crucial recognition via word of mouth and various other social channels.
Here at ODM we have years of experience in fabricating in store displays, drinks promotions campaigns and promotional products. Feel free to contact us to learn more about promotional products or let us assist you in coming up with some new and innovative ways to promote your brand.
For some other drink promos check out these blogs: