Horlicks malted milk hot drink by GlaxoSmithKline is giving out another on-pack-gift in Hong Kong. This time they are offering a kitchen product – can openers. The can opener may not have Horlicks’ brand on it but it does have a one colour Horlicks slogan printed in Chinese stating that Horlicks is a healthy breakfast.
Other than that, the can opener is also customized with Horlicks’ brand colours – blue and white. A logo would not cost any extra and add to the reach of this promotional product.
This can opener is an everyday utility product used over a long period of time. This increases Horlicks visibility & eventually revenue.
Looking for something visible yet cost effective? Contact ODM and let us show how we can increase your brand position!
