Custom Lego Bricks Supplier: What Makes Bricks Farm A Fun Promo?

Legos have become a staple of childhood for many children. These colourful blocks are fun to play with, as they can be used to build structures, vehicles, or characters. Not just for kids, custom lego bricks are a great way to bring back memories for adults, and they can also be used to market your business. Here’s a fantastic example from Countdown!

Countdown is New Zealand’s leading supermarket brand and a part of Woolworths New Zealand, a subsidiary of the publicly-listed Australian company Woolworths Group Limited. 

Recently, we spotted this ongoing in-store promotion being advertised through a promotional poster, greeting every customer that enters the grocer y. Free lego bricks packs are being given away with every $30 spent in-store or online from Friday 28th October to Sunday 25th December 2022, or while stocks last.

Build Your Bricks Farm With Countdown

Countdown Bricks Farm is the supermarket’s new collectable programme where customers can get Bricks Farm Pack which includes Bricks, an instruction leaflet, and stickers where applicable, while stocks last. 

There are 40 unique Bricks Farm Packs to collect, plus additional Countdown Bricks Farm extras to buy if customers want to expand their collection.

What Makes Bricks Farm A Fun Promo?

1. Powered by imagination.

Custom lego bricks are powered by the imagination and curiosity of builders. 

With the right combination of bricks, you can create anything from skyscrapers to race cars, spaceships and even flowers.

They are the ultimate custom promotional toy because they offer limitless possibilities.

Consequently, they are the perfect medium for marketers who want to inspire creativity among their target audiences.

2. Lego bricks are customisable.

Lego bricks can be used for different purposes because they are highly customisable. 

They are available in a wide range of colours, shapes and sizes, so you can choose the ones that best suit your needs. You can also produce a model that can be associated with your brand. 

This means that you can make your promotion as unique as you want it to be by using the bricks in a variety of ways. 

3. They are timeless.

Custom lego bricks are a timeless toy that appeals to all generations of customers. They are simple yet unique in design and function.

One of the secrets to these fun blocks is people don’t need to follow a step-by-step manual in order to figure out how to build something.

Their imagination won’t be hampered by too many choices or directions to follow — they’ll play around until they find something. 

4. They are versatile.

With the ability to mix and match pieces from different sets, Legos offer great versatility in their design possibilities. 

Lego sets come in all shapes and sizes, from small starter sets perfect for younger children to large kits designed specifically for older kids or adults who want more complex projects.

The open-ended nature of the toy means that there is no wrong way to use them. People can just start tinkering with bricks and see what happens.

How Does Countdown Generate Awareness for the Bricks Farm Promo?

• Point-of-Purchase Display

• Customised Standees

• Custom Printed Bunting

• Promotional Flyers

• Bus Stop Ad

More LEGO Case Studies:

Ready to Create More Fun Promos?

Interested in getting custom construction toys for your next marketing campaign? Would you love to know more about how we can create one that will make your business stand out? If so, do not hesitate to reach out to our team today!

We understand that it can be challenging to find the perfect promotional product that will build a lasting impression on your target audiences. Here at ODM, we’re working hard to ensure you get the best, exceptional branded merchandise to put your brand at the top of their minds. 

Together with our design agency based in Vietnam, Mindsparkz, we ensure that we are always ahead of the game to guarantee that you will get new and innovative promotional merchandise for your marketing campaigns and promotions.

More Blogs from ODM: