Easter is fast approaching and everywhere is alive with their in store Easter marketing displays. This Chinese supermarket, in Zhuhai, China, is promoting Kinder Surprise chocolate (part of Ferrero) and have designed fun and unique statues for their own promo!
This Easter marketing display features medium sized Kinder Joy statues in front of the display. These are eye-catching and the height of these are great for targeting smaller children. What’s perfect about this Easter display is that Kinder have chosen to promote their Kinder Egg product as opposed to their other products, and this matches perfectly with the Easter marketing theme! We all love indulging ourselves on our Easter Eggs!
How can Kinder’s Easter marketing display increase your brand awareness?
- Clean and vibrant design. This in store display plays a massive part to any type of marketing campaign, therefore it is essential to support the promotion via a well thought out display. This statue is big, bold and is creative!
- Design. Statues designed to represent company mascots are effective in increasing your brand awareness. Having a statue helps consolidate your brand image in the mind of the consumer, meaning that in the future they will remember, increasing your brand retention. What’s great about display statues is that they are unique, and can be custom designed to display your brand, logo and mascot, just like everyone’s favourite childhood choco egg!
- Effective during event promotions. Statues are eye-catching, and when used during events or holidays they make your brand stand out first in the crowd, meaning customers will be more interesting in seeing your products first over others.
Here at ODM we have years of experience in designing and manufacturing promotional products, and with a egg-cellent design team, we can help in designing your own Easter or holiday promo ideas, so feel free to contact us for more information!
Here are some of our related blogs that you might want to look at.