If you’re just starting out your business, setting your marketing budget can be overwhelming. But, there are cost effective and simple ways to establish your brand without shelling out huge amount of money. In-store displays are widely used by small and large businesses because they are versatile and durable.
Check out Get Emojinal’s well-designed in-store display. Found in a Debenhams department store, you’ll easily notice the radiant display along the aisle. It features a number of emoji merchandise from sticky notes, to lunch boxes, and prop designs. The whole structure is eye-catching and inviting and the products are very interesting. Using a POS display unit is a wise move as it allowed the marketers to present their merchandise in a visually appealing way.
Here, at ODM, we do not only specialize in creating beautiful and functional promotional products, but we also specialize in developing POS display units for in-store and outdoor marketing.
Investing in a high-quality POS display can actually save you money. Durable POS display units last long thereby reducing the need to build another unit for new campaigns. It also allows marketers to put their best merchandise on display. A visually appealing setup helps pull in the crowds without having to spend hundreds of thousands.
Flexibility is another good point of in-store merchandising. You can customize your setup to suit your marketing project. Here’s an example of a well-planned in-store display:
The custom in-store display is very colorful and one can easily spot it from a distance. Hence, it allures buyers to come and check out their product.
In our example, you’ll notice that the unit is yellow and has a smiley face design and brand name on top. It’s an easy and effective way to develop brand awareness within a fiercely competitive retail environment.
Furthermore, it’s a great way to promote new line of products and marketing promotions. With an in-store display, shoppers can easily see and touch your product, making it easy for them to make a wise buying decision. Moreover, a POS display in a strategic spot can help stimulate sales.
If you need help with designing promotional products and other marketing materials, contact ODM today. Our product designers at Mindsparkz are one of the best in the field of design. We can help develop custom POS display units and in-store displays that suit your marketing budget. Feel free to speak with us today!
M&M lovers would definitely like this wonderfully designed in-store display.
This well-structured in-store display by Barilla makes a strong impact among shoppers:
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