If you want a promotional product that is both useful and has long-lasting staying power, then you can never go wrong with promotional drinking glasses. Everyone owns at least one promotional drinkware, which means they are in-demand and useful. As such, your drinking glass gift should be well-designed so customers will choose them over their competitors.
One of the companies that had success in using promotional drinking glasses to promote their product is Gordon’s London Dry Gin. They are currently offering a glasses git set, which consists of two branded glasses, and botanicals. The in-pack gifts are beautiful, practical, and interesting. Below, we share the reasons we find this marketing tactic a smart move.
So, were you amazed by Gordon’s marketing strategy? If so, here are some tips to make the most of your promotional drinking glasses.
Offer a Glassware Set – Offering a glassware set is a great way to promote drinks because this makes the promotion worth the extra money.
Add Bar Promotional Products – Make your customers’ drinking experience a memorable one. Adding bar items such as custom jiggers and stirrer will surely attract more customers. Adding more items to the gift set will give customers more value for their money.
Customize the Glasses – Do not be afraid to experiment. If you want to add a personal touch to your promotional drinking glasses, then feel free to showcase your creativity. Some brands offer hand-painted glasses, while others experiment with different printing methods. You may consider using foil stamping or laser engraving to add a touch of class to your glassware.
Keep it Fresh – Update your designs from time to time to keep customers interested in your products. For example, creating summer-themed designs for your glasses and packaging to keep your promotions engaging.
To conclude, we certainly love these promotional drinking glasses by Gordon’s London Dry Gin as they are well-designed, practical, and offers more value for money. The color of the promotional gift and the packaging design all reflect Gordon’s Premium Pink Gin, thereby creating finer brand remembrance.
If you like this example, be sure to check out our case studies to see more awesome drinks promotional product ideas. And, if you are ready to start your next big promotion, do not hesitate to get in touch with our team! We have years of experience in producing various promotional gift items and displays for the drink industry. So contact us today.
Here’s a collection of beautifully-designed in-pack promo glasses from various alcoholic beverage brands. Check this blogs out to be inspired.
If you are not sure whether branded drinking glasses will help you achieve your marketing goals, then here are the reasons to invest in such promo product.
Here are some tips on making the most of your promotional drinking glasses.
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