Guinness retail promotion in NTUC Singapore stores – giving away Limited edition St Patricks 2010 Party Hat with every purchase of Guinness Draught 6-Can pack (S$19.90 = US$14.22).
This special promotional offer is a celebration for St Patricks Day (17March)– ties in with other local events in Singapore such as… St Patrick’s Oyster Shucking, St Patrick’s Ambassador’s Night, St Patricks Ball and St Patrick Parade. The Promotional Hat is a great gift with purchase in pack promo.
The Shamrock Party hat presents logo really well – green clover shaped bottom and white lettered words make the whole hat look nice and bright. Made of polyester, this hat is foldable and easy to carry.
Materials you can use from: Paper, PVC, cotton, bamboo etc…
This promotion is very eye catching in the beer section. However, the placement of this promotion is not as great as the normal Guinness beer POS in Singapore. One very big change that Guinness took was the change in colours, from initial yellow and black to green and black to fit the St Patricks theme..
Wearing hats are a good way to attract people’s attention. For more inspiration pls see other stles of Hats