Branded Car Logo Keychains: 5 Keys to Effective Automotive Marketing

Why Branded Car Logo Keychains?

Automotive is a high-stakes and highly competitive industry. This fact makes it challenging for brands to promote their products and services to the market. Customers are becoming more meticulous in researching their prospective dealers. Therefore, getting their trust is a real challenge. And here is where custom design keychains come to play.

Marketers opt to using them in promotion for a number of reasons.

Keyrings’ main purpose is to gather and secure keys together.

In addition, keychains help drivers misplace their car keys.

And that’s what makes custom logo keychains practical promo items for automotive businesses.

A good marketing tool is easy to carry from one place to another.

And keychains obviously have this good feature.

Very portable, marketers can easily distribute them to their target audience anytime.

People always remember brands through freebies and custom items.

That is one of the reasons why keychains are very popular marketing gift ideas.

Businesses can easily customise their keychains’ designs, shapes, colours and materials they prefer.

Moreover, they can also modify the items with their logo, helping them increase their visibility.

Customisable, car logo keychains, particularly these laser-engraved keyrings, make stylish promotional gifts.

The items become more eye-catching as they are integrated with LED lights.

The crystal material used for the keyrings adds character to these automotive gift ideas.

However, businesses can choose other styles that suit their brands.

The truth is not all promotional products can fit and use for different purposes.

Some items are specifically designed for specific industries only, making their uses limited.

Indeed, custom keychains’ versatility makes them different from other promo ideas available today.

Not just for car keys, they are ideal to attach to other items such as bags and work for various businesses.

When done right, keychains can do wonders for companies.

Using them in your marketing can help build a pleasant and tangible relationship with your audience.

These wonder items are also a good substitute for “thank you” emails and postcards.

They can show your business’s corporate culture and identity in a strong yet subtle way.

5 Keys to Effective Automotive Marketing

Car logo keychains are undoubtedly versatile promotional products. So, here are 5 keys on how to run effective automotive marketing using these branded automotive merchandise!

1. Distribute keychains in your workplace. 

Keychains are literally an item that everyone needs on a daily basis.

You can keep them on workplace desks and counters for employees and clients to see them.

The more prospective clients see your branded car logo keychains, the more people will become familiar with your brand.

Moreover, this will go a long way in highlighting your professional brand image, credibility, and reputation.

2. Send them as a gift to your team. 

Even your employees need keychains in the office and their homes.

They can use it to keep their car, door, and even drawer keys together.

You can send them custom keychains during the company’s anniversary or holiday get-togethers.

This can be just one small “thank-you” gesture for letting them know that you appreciate their work and invested effort for your company.

3. Keychains as complimentary gifts.

Another great way how you can use car logo keychains is by giving them to every customer as a gift.

You can send them to your new customers to say thank you for doing business with you.

Moreover, you can attach one of your keyrings to their car keychain after purchasing one from you.

Therefore, wherever they go, someone new will going to take a look and notice the company where they buy their car.

4. Keyrings for loyal customers.

If you do not want to invest a lot in the keychain promotional marketing strategy, you can use them only to reward those customers that come back.

In this way, you are going to make a loyal group of customers, which can be very profitable for your company’s business.

Similarly, these loyal customers are more likely to refer you to their friends looking for a company to purchase their car unit.

5. Branded keyrings for tradeshow events.

Does your company participate in or conduct tradeshow events? If yes, how about including your branded car logo keychains on your giveaway list?

It would be a wise idea to distribute custom keychains along with your brand’s other personalized items. Indeed, you will be surprised how much visibility you can get because of these small but terrible accessories.

At the same time, you are going to be surprised how many people are going to become familiar with the things you do, the products you are selling and the services you are offering.

See how other businesses used promotional keychains in their marketing…

We know how tough the competition in the automotive industry is. Therefore, we at ODM Group, offer innovative promotional products for businesses in the said industry. Listed below are some of the merchandise we offer. 

Putting It All Together,

Small, yet extremely useful, branded car logo keychains provide automotive businesses with great opportunities in promoting their brands. When done right, these accessories can give your company or cause the boost it deserves. Design, execution, and proper strategies are factors in the success of your company.

Do you think these branded keychains can help you gear up your auto shop sales? Do not forget to send us an email and quote the product code: ODM-4191 to learn more about this product.

Contact ODM

The ODM team is committed to sourcing a wide variety of custom business giveaways and personalized promotional products. We also help produce branded packaging and high-quality free-standing display units and POS displays for retail.

Our in-house product designers from Mindsparkz will help ensure that we meet our client’s expectations in terms of aesthetic designs and functionality. Here at ODM, we give nothing but the best to everything we create.

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