More and more brands and companies are using custom gifts to give to concertgoers to enhance their concert experience and create a memorable impression of their brand. ODM specializes in customizing branded concert products so that brands can give the best gifts to concert lovers.
The Power Of Branded Merchandise In Concerts
- Rising Demand For Concert Merchandise: According to a report by Billboard, concert merchandise sales account for up to 35% of an artist’s total tour revenue. Fans are willing to spend on exclusive merch that allows them to relive their concert experience.
- How Branded Merch Boosts Fan Engagement: Concert attendees love memorabilia and practical accessories that remind them of their favorite performances. Personalized gifts with logos and unique designs create deeper emotional bonds between fans and brands.
- Promotional Merch & Brand Awareness: Branded concert giveaways act as long-term advertisements. Products like branded tote bags, wristbands, and Bluetooth speakers ensure continuous visibility long after the concert ends.
1. Custom-Branded Bluetooth Speakers
Music lovers love a portable speaker to be able to immerse themselves in music anywhere. Speakers provide long-term visibility for your brand every time the user plays music. Therefore, many brands and trademarks choose to give away customized Bluetooth speakers with their brand names to music lovers.

2. Personalized Bandanas & Festival Scarves
Festivalgoers love stylish accessories that complete their outfits while keeping them comfortable. Custom scarves and bandanas add a personalized touch to their concert experience. These wearable items provide continuous brand visibility at concerts and beyond. A great example is Manchester United’s “Champ19n” scarves, which became a symbol of victory and unity. Their bold design and team colors made them become history.

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3. Custom-Printed Earplugs With Branded Carrying Cases
Concerts can be loud, and protecting hearing is essential. High-quality concert earplugs allow fans to enjoy music safely without compromising on sound clarity. A practical and thoughtful giveaway that keeps your brand in fans’ pockets.

4. USB Rechargeable Acrylic LED
Custom LED lanyards are the perfect accessory for festival-goers, adding a burst of color and visibility to the crowd. These USB rechargeable lanyards are ideal for fans who want to keep their concert experience lit while staying hands-free. The glowing effect not only enhances their style but also ensures they stand out in any crowd.

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5. Customized Magic Stick-It Wrapper Cloth
Concertgoers love multi-functional accessories that enhance their experience. A customized magic stick-it wrapper cloth can be used as a wristband, headband, or even a phone cleaner, making it a versatile keepsake.

6. Custom Sunglasses
Concert lovers spend hours outdoors, making custom sunglasses a must-have accessory. They protect against the sun while adding a stylish touch to any festival outfit. A trendy and practical giveaway that fans will use long after the event.

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7. Custom Festival Wristbands
Concert wristbands are a must-have item for any festival and are loved and cherished by fans. They are a collectible and a reminder of a great memory. With a simple product, brands can gain a lot of love from customers after the concert. ODM creates custom fabric or silicone wristbands with logos, slogans, and QR codes for event entry.

8. Custom Hand-Fan
Concerts and festivals can get hot, making a custom hand-fan a practical and stylish accessory. Fans can use them to stay cool while adding a fun, personalized touch to their festival experience. ODM customizes hand fans with unique prints, artist graphics, and event branding for maximum impact.

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9. Personalized Mini Vinyl Record Keychains
Vinyl record keychains are a nostalgic and collectible gift that music lovers enjoy. They are small, unique, and make for great conversation starters. A low-cost but highly personalized giveaway that keeps your brand in fans’ hands daily.

10. Phone Chargers With Fan
Festival days are long, and phone batteries drain quickly. A power bank keeps fans connected and allows them to capture every moment. A high-utility gift that builds brand awareness through daily use.

Case Study: Coachella’s Sustainable Merchandise Strategy
Coachella, one of the world’s most famous music festivals, has embraced sustainable branded merchandise as part of its commitment to reducing waste.
- Recycled & Organic Apparel: Coachella sells limited-edition t-shirts and hoodies made from 100% organic cotton and recycled materials, reducing textile waste.
- Refillable Water Bottles & Stations: The festival introduced custom-branded stainless steel water bottles and free water refill stations, reducing single-use plastic.
- Eco-Friendly Tote Bags: Fans receive reusable Coachella tote bags made from recycled fabric, promoting sustainability while providing a stylish and functional souvenir.
- Biodegradable Wristbands: Coachella introduced plant-based festival wristbands, which decompose naturally after the event, minimizing environmental impact.

Find The Perfect Gift & Customize It With ODM!
Looking for a unique and customized concert gift for your brand? Browse our branded merchandise selection now!
At ODM, we specialize in designing, manufacturing, and packaging high-quality concert gifts that stand out. From custom logos and color schemes to special-edition packaging and multifunctional features, we create merchandise that leaves a lasting impression.
FAQs
Branded concert merch helps businesses increase visibility, build fan loyalty, and engage audiences. Best gifts for concert lovers create long-term connections with customers.
Branded merchandise can boost concert promotion by offering fans exclusive, tangible items that connect them to the event. Items like t-shirts, hats, posters, or limited-edition memorabilia create excitement, act as walking advertisements, and enhance the overall fan experience.
Affordable choices include festival wristbands, keychains, and tote bags, which provide long-term brand exposure at a low cost.
When fans receive high-quality concert gifts, they develop stronger connections with the brand. Personalized merchandise encourages interaction and brand recognition.
Consider your audience’s preferences—tech lovers will appreciate Bluetooth speakers, while collectors may prefer ticket shadowboxes or vinyl keychains. ODM can help tailor your selection for maximum impact. Why should brands invest in branded concert gifts?
How can you use branded merchandise to promote concerts?
What are the most cost-effective branded gifts for concert lovers?
How can branded concert gifts improve customer engagement?
How do I choose the right branded gifts for my audience?