The 13th of June is Gin Day and the 14th of June is Bourbon Day! Let’s celebrate this day with Unique Drinking Glasses and other Bar promotional ideas!
Looking for creative bar promotion ideas? Look no further than this blog!
ODM has rich experience in custom promotional merchandise, with the drinks market being one of our strengths. The booming drinks market makes bars a popular hang out place for casual drinks or alcohol indulgence. In such a crowded market, how can bar businesses stand out among competitors?
This is why rolling out innovative bar promotion ideas are important. With so many bar promotion ideas out there, no one wants to use a hackneyed idea. Therefore, we propose offering uniquely designed drinking glasses for effective promo giveaways!
Have your customers enticed as they glanced down into their drinks as they take their first sip!
Or, capture your customers’ attention right away with pop-out exterior designs on the drinking glasses, like the ones below!
Here’s Why Unique Drinking Glasses Make For Great Bar Promotion Ideas
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Unique Appeal:
The first step to making your brand stand out is to offer something uniquely yours. Hence, having unique drinking glasses designs will surely attract customers’ attention to your brand.
Moreover, further, personalise the design to your brand to raise your brand recall. There are no limits to creativity!
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Practical Appeal:
They are definitely practical promo gifts for bar customers, because what is the most important thing for any bar? Glasses of course! Practical drinks promotional products like these tend to appeal more to customers because of their perceived added-value of being useful.
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High-end Appeal:
These drinking glasses can be made of glass. Glass products tend to appear high-end and of good quality.
Having perceived the product to be high-quality, customers form a positive impression of your brand. This helps in boosting sales for your business.
Apart from drinking glasses, you can be creative with your wine and beer glasses’ designs as well.
Don’t you find yourself wanting to pick up one of these wine glasses for a drink? I sure do.
Furthermore, provide customers with different beer experiences with different beer glass shapes!
How Can You Offer These Unique Drinking Glasses In Your Bar Promotions?
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On-Pack Promotion:
As glasses are complimentary to alcoholic drinks, bar businesses can consider offering them as a gift with purchase. This adds value to their alcoholic products, providing incentives for customers to purchase!
Check out the blog below to find out how glasses make for effective on-pack promotion
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Corporate gifts:
It is typically hard to think of creative corporate gifts when it comes to rewarding your staff. That’s why these uniquely designed drinking glasses can be interesting corporate gifts for special occasions such as New Year. By rewarding staff with unique yet practical gifts, it can motivate them to work hard for the upcoming year.
Below is another premium corporate gift that is practical and interesting in its design for your inspiration!
10+ Fantastic Bar Promotion & Marketing Ideas to Elevate Your Business
Running a thriving pub today isn’t just about serving drinks; it’s about generating excitement, attracting crowds, and ensuring repeat business. If you’re having trouble standing out or connecting with your audience, don’t worry – you’re not alone.
Plenty of pub owners share daily hurdles, yet with savvy marketing, you can flip them into chances, making your bar the hotspot.
1. Craft a Captivating Bar Website
A finely crafted pub website serves as your online shopfront, effectively guiding potential punters to discover and explore your venue. With a small outlay, you can greatly enhance your online visibility, draw in fresh patrons, and understand their tastes better.
2. Maximise Visibility with Google My Business
Utilise Google My Business to boost your online presence and enhance local SEO effortlessly. By listing your bar on Google simplifies customer discovery, interaction with your brand, and staying informed about events and promotions.
3. Foster Loyalty with Rewarding Loyalty Programs
Introducing a loyalty scheme encourages return visits, boosts customer happiness, and offers data for focused marketing efforts. By incentivising loyal customers, you can forge a strong connection and ensure their continued patronage to your establishment.
4. Amplify Reach Through Dynamic Social Media
Regularly interacting on social media platforms such as Facebook, Instagram, and Twitter can greatly enhance your bar’s exposure and engagement. Engage with your audience by sharing exciting content to generate hype around your brand and draw in fresh customers.
5. Elevate Atmosphere with Live Music Events
Stage live music events to set your bar apart, fostering an energetic ambiance that encourages repeat patronage. From jazz to rock, live music entices crowds, prolongs stays, and enhances profitability for your bar.
6. Simplify Ordering with QR Code Menus
Moreover, streamline the ordering process and enhance customer experience with QR code menus. By leveraging technology speeds up service, cuts printing costs, and collects data for tailored marketing campaigns.
7. Harness Influence with Strategic Influencer Marketing
Teaming up with influencers can expand your reach, boost brand awareness, and attract more customers to your bar. By collaborating with influencers who share your values creates genuine content, resonates with your audience, and promotes your establishment effectively.
8. Drive Engagement with Targeted Email Campaigns
Email marketing stands as a top method for regular customer communication, boost customer loyalty, and drive sales. By dispatching tailored deals, event invites, and news, you can actively involve and inform your audience about your bar’s events.
9. Delight Palates with Enticing Tasting Events
Hosting tasting events enables you to showcase your bar’s offerings, enticing new customers, while also collecting valuable feedback. Whether it’s wine, whisky, or cocktails, tasting events craft memorable experiences, ensuring repeat visits from customers.
10. Spark Joy with Interactive Entertainment
Incorporating interactive elements like games, quizzes, and themed nights can enhance your bar’s atmosphere and keep customers entertained longer. Furthermore, by providing distinctive experiences, you can set your venue apart and forge enduring memories for your clientele.
11. Foster Community with Local Collaborations
Collaborating with other local businesses allows you to tap into new markets, expand your customer base, and strengthen community ties. Whether it’s hosting joint events, cross-promoting products, or supporting local charities, these collaborations can create win-win opportunities for everyone involved.
12. Create Excitement with Themed Nights
Hosting themed nights adds a fun and festive element to your bar and gives customers something to look forward to. From karaoke evenings to themed costume parties, these events build anticipation and excitement, ensuring repeat patronage.
13. Embrace Authenticity with Craft Beers and Local Drinks
Offering craft beers and locally-made drinks allows you to showcase unique and authentic beverages that appeal to discerning customers. By backing nearby breweries and distilleries, you establish a unique identity, distinguishing your bar from competitors.
14. Encourage Socializing with Group Deals
Providing group deals can incentivize customers to bring their friends and family to your bar, increasing foot traffic and sales. Whether it’s buy-one-get-one-free offers, group discounts, or special packages, these deals create value for customers and drive repeat visits.
15. Streamline Operations with Automated Reservations
Implementing a table reservation system can streamline operations, improve customer satisfaction, and increase table turnover. By offering online reservations, you can make it easier for customers to book a table and ensure a seamless dining
Ways to Make Your Bar the Talk of the Town
Amittedly, competition in the bar scene is hotter than a summer’s day in the Sahara. With a plethora of choices available to patrons, standing out is the name of the game. Whether it’s drinks, events, or atmosphere, the aim is to ensure repeat custom by enticing customers back.
So, how can you make your bar the talk of the town? Let’s dive into several innovative ideas to elevate your establishment and entice customers through the door.
Innovative Bar Entertainment Ideas
Bar and Taproom Games
Events
Special Touches
Family-Friendly Improvements
Dog-Friendly Amenities
Promoting Your Bar Specials
Interested in unique drinking glasses for your customers? Send us an inquiry for product code 2287, 2288 for wine glass and 2289 for beer glass.
Besides unique promotional products, ODM can also help with creating custom retail packaging and POS display units for your business. Speak with our product designers at Mindsparkz or contact us today to find out how we can improve your next project.
Bartender Appreciation Day
From this blog, we believe that these products can be used to thank bartender’s on the very special Bartender Appreciation Day. They can be used for bar promotions, bar giveaways and even alcohol launches and promotions. There are many ways these products can be used.
Related Blogs
This rocking whiskey glass will definitely interest Whiskey lovers due to it novel design!
Turn up your summer with custom ice moulds to make cool ice cubes for your drinks!
Branded Bar Spoons are a great promotional item to promote your drinks brand!
Additionally, you can also take on a fun approach to the drinking glass!
Frequently Asked Questions
Yes, you can. Some brands have done it in the past. You can brand the glasses with your company name or logo. Here at ODM, we have a dedicated team of working professionals who could help with making sure your drinking glasses are custom made in a way that is unique to your brand.
The options are endless. If you go through some of the related blog posts, you will find some other options. But off the top of our head, asides drinking glasses, you can do promotional display stands, cocktail shakers and even include a good old on-pack promotion.
To entice more patrons, try themed nights with activities like trivia, karaoke, or live music, plus happy hour specials. Hosting special events such as cocktail-making classes or themed parties can also attract a diverse crowd. These approaches boost foot traffic and create an inviting atmosphere for customers to return. Can I brand the drinking glasses?
What other bar promotional ideas can I adopt?
What are some effective bar promotion ideas to attract more customers?