Branded Parasols: The Best Way To Advertise Your Brand, Rain Or Shine!

Branded parasols are large and portable umbrellas that are used to provide shade. They can be found mostly in outdoor places, including beaches, parks and gardens. When it comes to business, they have always been a very popular method of advertising for pubs and restaurants. But have you ever thought of bringing them in-store to guarantee brand exposure? Take a look at this clever in-store promotion idea from Contrex!

Produced by Nestlé Walters, Contrex is a renowned mineral water brand for its sophisticated acquired taste. Among various mineral water brands in the store we have visited, Contrex stood out because of its POS advertising display.

Undoubtedly, the brand has successfully taken full advantage of its marketing opportunities.

 

Branded Parasol from Contrex

The parasol was placed in the middle of the pathway with unmissable pink colour – the branding colour of the company. Additionally, the outer part of this promotional umbrella is printed with a large logo on each side while the inner comes with small logos covering all parts. The rib is wide enough to cover all of the promotional packs at the bottom.

The design of this foldable parasol from top to bottom is straightforward yet impressive. The square shape rib makes it more special than others in round.

We also love how it reflects character and style with its clever presentation. There’s no doubt that this custom printed umbrella will attract more female consumers with its feminine design.

 

Advertising branded parasols offered by Contrex are powerful marketing tools businesses should imply immediately in their new campaigns. You can absolutely build associations between your brand and your customers with commercial parasols. The logo placed on top in a place of a specific kind, characterized by a specific vibe contributes to building a positive atmosphere of the brand itself.

 

How Do Branded Parasols Create Huge Impacts in Advertising Campaigns?

Branded parasols are a great way to advertise your brand rain or shine. While they may seem like a simple and easy way to get your message across, they have several advantages that cannot be ignored. These include:

Versatility

One of the top reasons why you should consider using branded parasols for your business is that it provides you with an easy and inexpensive way of promoting your brand.

Branded parasols can be manufactured from different types of materials. They are also available in various colours, sizes and shapes so that you can choose one that will best suit your needs. A customized printed parasol is also a great way to personalize your business image while promoting your brand at the same time.

Printing on parasols can be applied in four ways: screen printing, digital printing, vinyl heat transfer printing, and full-colour Pantone printing. 

 

Increase Visibility

Branded parasols are an extremely effective tool for any outdoor marketing campaign. They provide shade, and they allow you to advertise your brand in a way that customers can’t ignore. If you’re looking to get your brand name noticed, this is a great way to do it.

Custom printed umbrellas with logos and branding colours are ideal for all events and promotional campaigns, including roadshows, product launches, exhibitions, outdoor events, festivals, and more! High quality and full-colour digital printed solutions make eye-catching and functional advertising displays.

They will be interesting for an outdoor marketing idea that can easily catch the attention of passersby. 

 

Easy to Store

Like standard umbrellas, branded parasols has foldable structures that enable easy and simple storage without complicated assembling. They open and close quickly, so you don’t have to fiddle with your promotional umbrella for a long time.

Most promotional umbrellas are bulky and awkward, which makes them difficult to carry when not in use. Branded parasols, on the other hand, are much easier to transport no matter where you go. 

 

Cost-Effective

Branded parasols are one of the most cost-effective forms of advertising. They’re extremely lightweight and can be easily transported, meaning you’ll be able to carry them around with you wherever you go. The materials used for parasols are of high quality and ensure durability, making them an investment that will last for years to come.

 

Generate More Leads

Branded umbrellas are a practical tool for businesses to advertise their products and services. They can easily be left at various locations like cafes, restaurants, bars and other places where they will be seen by people who may need their services in the near future. Consequently, these parasols will provide your target audiences with an easy way to remember your company.

Here’s another example from Grimbergen beer:

 

Branded umbrellas can definitely make excellent outdoor display solutions. If you want to get your brand noticed in a crowded marketplace, customising them is a practical way to do just that. To take your marketing to the next level, here’s a product concept that you should check out!

 

In Conclusion,

Advertising with branded parasols is an investment that pays for itself. Not only does it increase brand awareness, but it also helps with customer retention by keeping them cool and comfortable in the hot summer months. On top of that, seeing them indoors will also help your customers associate you with quality products and services.

Branded parasols are the perfect way to get your brand noticed in any situation. As well as being useful, they’re also stylish and eye-catching, with a range of colours and styles on offer.

 

How ODM Can Assist You with Your Advertising Needs? 

Are you a company that seeks to promote its products and services through outdoor advertising ideas? Would you love to get branded parasols for your next marketing campaign or a promotional event? If so, it is certainly best to stick to the best ones – the ODM team!

While most of our projects involve high-quality marketing gifts and premium corporate gifts, we can also help with unique and effective outdoor branding ideas.  Together with our superb in-house design team, Mindsparkz, we will help you plan and create the best advertising solutions and promotional tool that suits your brand.

Our team is committed to providing you with the best possible service. Contact us today!

 

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