Anthon Berg, the world famous Belgian Chocolatier, have been dipping their way into the Liquor promotion market in recent times. Here though, is a great example of a recent Cocktail promotion, including a free gift with every three purchases of their cocktail creams.
Included is this cleverly branded jar, offering a place to hold the cocktail creamers. This is a great example of a free gift with purchase as it is one that encourages use, whilst being of impeccable quality. Continuity is essential for any product offering, and this offers a great lesson for all brands to follow.
How Cocktail promotions can assist your brand:
- Generate Sales. A well designed and implemented drinks promotion or in this case cocktail promotion can play a massive part in generating sales. Whether it be to catch the eye of a potential consumer, catalyst an impulse buy or simply to offer a means to look, feel and touch a product- these are all positives that should significant contribute to generating sales, especially if it can be considered more of a POS display.
- Boost Brand Awareness. In store displays play a massive part in getting your brand out there. If supported by a positive and fun display, this will only help your brand image, as well as improving on brand recognition.
- Channel for Promotion. Displays in general offer a superbly direct channel for promotion. Whether it be a new product launch, a sales promotion or even an event coming up, it allows a great way to getting the details out there!
At ODM we have years of experience in fabricating in store displays, drinks promotions campaigns and promotional products. Feel free to contact us to learn more about promotional products or let us assist you in coming up with some new and innovative ways to promote your brand, and utilise your 2016 marketing budget.
Here at ODM we have years of experience in fabricating in store displays, drinks promotions campaigns and promotional products. If you’re interested in gift with purchase, or a POS display we have comprehensive and ever-expanding portals dedicated to this on our website. Feel free to contact us to learn more about promotional products or let us assist you in coming up with some new and innovative ways to promote your brand.
Here are five drinks promotion case studies that may spark some interest: